Art is also part of advertising, as evidenced by Singapore's Changi Airport, where a kinetic art installation called 'Kinetic Rain' has been created’ created by the German design studio ART+COM.

With the collaboration of the design and digital technology agency ART+COM, Singapore's Changi Airport has implemented a kinetic art installation in the Terminal 1. Sculpture , called 'Kinetic Rain', It is located on the exit stairs of the terminal and is made up of two segments that use 1.216 Bronze-coated aluminum beads. The installation occupies 75 square meters of surface and 7,3 meters high and is composed of two sections containing 608 drops each.

Each drop is attached by a steel cable to the motors hidden in the ceiling. Droplets move precisely, From top to bottom, following patterns controlled by special software. The drops follow a choreography of 15 minutes, in which the two segments move in unison, as a complement and sometimes responding to each other, to form figures like an airplane, a balloon or a comet, to represent the beauty and harmony with which they move in the air.

In addition to this show, The airport has installed lights at the bottom to make a play of shadows on the ceiling with their movements as they illuminate the drops. The technical implementation has been carried out by MKT, Olching.

[Vimeo]HTTP://vimeo.com/45188800[/Vimeo]

[YouTube]HTTP://www.youtube.com/watch?v=v4-AUVBuZ-4[/YouTube]


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By • 14 Aug, 2012
• Section: Dynamic advertising