The Inspirational Awards will once again recognize the best digital signage projects

One more year, and there are already six editions, the Inspirational Festival is presented 2012, the event organized by IAB Spain to bring together professionals in the communication and digital advertising sector. The contest, which is celebrated on days 28 and 29 November at the Círculo de Bellas Artes, will celebrate a new edition of the Inspirational awards gala, that will reward the best actions and strategies of outdoor digital advertising of the year.

The next 28 and 29 November will be held at the Circulo de Bellas Artes in Madrid the VI Inspirational Festival 2012, organized by Interactive Advertising Bureau (IAB) Spain. The organization has closed the registration period for the Inspirational Awards 2012 with 227 Advertising and digital communication campaigns and projects registered in its twelve categories. This year it will be Gonzalo Ferrero Español, Director of Tanta Comunicación, the person in charge of chairing the Inspirational Awards Jury. Carlos Holemans from El Laboratorio will also be part of the jury., Chechu Lasheras of Zanox, David Ortega of Spotify, Jaime Cacharrón of Redbull, José Marín from TBWA, Red Pepa de Grey, Salvador Carrillo of Mobile Dreams Factory and Sascha Kraft of Shackelton.

Among the categories awarded in these awards is one more year Digital Exterior and Emerging Media, that will recognize digital signage companies, Touchscreen, Physical facilities… with three awards (Gold, Silver and Bronze) at the award ceremony during the "Inspirational Night" of the 29 November.

Signage, by playthe.net

The digital signage company playthe.net va a colaborar en la organización aportando su tecnología de señalización digital, instalando doce e-plays que servirán para la señalización del recorrido del evento. Estas pantallas ofrecerán también contenidos de interés para los visitantes, favoreciendo la interacción entre las marcas que se publicitan en ellas y los anunciantes.

In addition, Luis Miguel Vindel, CEO y y cofundador de playthe.net, impartirá un workshop con el título ‘Publicidad exterior: ¡Bienvenidos al entorno Digital Signage!’ the 29 November. Se tratará de una jornada para comprender la eficacia de la publicidad digital a partir de las nuevas tecnologías acompañada de casos de éxitos y ejemplos en tiempo real.

The Inspirational festival is an event dedicated to showcasing the full inspiring and innovative potential of digital advertising and communication., investigating all facets related to this sector that can provide novel ideas, From technology to creativity through business strategies, Applications, new thoughts, Research and new formats and supports.

[vimeo]HTTP://vimeo.com/49155462[/vimeo]

Other articles on IAB Spain, playthe.net