The Projection Studio creates a holiday show for the Venetian Hotel in Las Vegas

British projection technology specialist The Projection Studio has developed a fantastic video projection show for the festival 'Winter In Venice’ of the Venetian resort in Las Vegas. Using a huge 25-inch projection screen×25 meters installed on the façade of the hotel, The feature includes images of the most representative destinations and attractions of the City of Canals, including a large-scale replica of the Clock Tower in St. Mark's Square.

The company The Projection Studior -directed by Ross Ashton- has developed a spectacular and eye-catching new monumental video projection show to help celebrate the 'Winter In Venice' festival’ at the famous Venetian resort in Las Vegas. The giant images are projected onto a canvas of 25 x 25 meters that is part of the Venetian's façade, including a full-scale replica of the Clock Tower in St. Mark's Square in Venice.

The new show of 'Winter In Venice’ is centered around Amadora, A character with roots in Italian folk tradition, created by the Venetian as a key symbol for its Festival of 2012. At the video projection show, it represents an anthropomorphization of time - it is young at the beginning of the year and ages with the passage of time. Ashton has developed this idea and combined it with Vivaldi's violin concerto 'The Four Seasons'’ as a starting point for his visual imagery, that follows the seasons of the year.

It begins with the cold winter ice that covers the building, that melts to reveal flowers, The positivity and energy of spring. For the summer, Spectators are transported to the fields of flowering sunflowers, Complete with a swarm of flying bees, colliding with dandelions and pollinating them as a transition to autumn. Grapes grow on the façade of the building, The mushrooms sprout and dance emphatically to the music and the leaves swirl around in a sea of movement, being whipped by seasonal winds. This brings the action back into winter, When the building freezes again, Ready for the Christmas season.

The five-minute piece is accompanied by a reformed version of 'The Four Seasons'’ Created by the British sound artist, Karen Monid, which has created one minute of musical vignettes based on Vivaldi's punctuation. Ashton created the entire storyboard and worked alongside two other graphic designers – Nils Porrmann and Sang Kim Gun – in the creation of the images.