Chosen as the best exhibition in the world by the Core77 design awards in New York, the Occidens museum in Pamplona is an interactive tour created and directed by the Navarrese studio Vaillo+Irigaray, powered by Innovae Vision.

InnovaeVision Occidens Photo Ruben P-Bescos

The cathedral complex of Pamplona has been the place where the study Vaillo+Irigaray has created and directed the museum Occidens, a Core77 award winning project, as the best exhibition in the world, that has the technology and interactive systems of Innovate Vision.

InnovaeVision Occidens Photo Ruben P-BescosOccidens is an interactive tour with different narrative levels that seeks to produce "a unique experience in each viewer", according to those responsible for the project. Using state-of-the-art technologies, as holograms, digital books and 3D projections (in conjunction with objects and remains of different historical episodes), the museum shows the historical legacy in a modern way, innovative and attractive.

The exhibition takes place on a surface of 4.500 square meters, whose route runs on a steel walkway that acts as a common thread to serve as a guide to the visitor, to go into twelve rooms that collect the artistic expression of each era during four historical periods of Western civilization: Ancient Age (312-712); Medieval Age (712-1512); Modern Age (1512-1812) and Contemporary Age (since 1812 until today).

Each era has its own audiovisual atmosphere, and in each space the visitor finds places of rest and reflection, in order to enhance the relationship between content and continent, between architecture and works of art, through the conception of different spaces appropriate to each era and space.

The exhibition emphasizes the fact that the West is neither a civilization nor a geography., but "a mental territory that supposes a horizon of humanity, based on freedom, solidarity and the dignity of the person".

InnovaeVision Occidens

Interactive communication

Innovate Vision, specialist in technological solutions in interactive communication applications, has participated in this project for its museum experience with the development of four interactive modules.

InnovaeVision OccidensIn this sense, a rotating kiosk reveals to the visitor the roots of the West, represented on the archaeological excavations.

This interactive communication module uses augmented reality technology to show a real representation of what the remains being targeted looked like., that brings more realism and impact to the eyes of the visitor.

Continuing the tour of the Lower Portico of the Cathedral of Pamplona, the visitor is introduced to the time of the Gregorian Reformation, where Innovae Vision has developed a virtual tester, which has been conceptualized as a module that allows users to try on typical garments from different historical eras; either a tunic in the Late Middle Ages, a Roman helmet from classical antiquity or a contemporary wig, everything is valid to learn and have fun at the same time.

InnovaeVision OccidensIn addition, This interactive module allows visitors to take a photo with their chosen clothing and receive it in their email.

Another innovative development is to show the visitor what the ancient codices were like.. In this sense, in the Palace of the Archdeacon InnovaeVision has installed a tactile book; a visual system formed by two screens that simulate both sides of an old codex and allows you to swipe the leaves through the screens.

The latest module developed by this company for the Occidens museum is located in the hall of modernity, where a workbook has been installed whose pages are passed when motion is detected. Users only have to simulate the gesture of turning the page to discover the contents that deal with the history of the cathedral complex.

Core77 Design Awards recognize excellence in design, awarding this year the award to Occidens as the best exhibition in the world, and the work and the work carried out by the Vaillo+Irigaray studio, with photographs taken by Ruben P. Kisses.

InnovaeVision Occidens


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by • 28 Jun, 2013
• section: Case studies, outstanding, Digital signage, display, Events, augmented reality