Lady Gaga infiltrates the Louvre paintings with BrightSign in Robert Wilson's exhibition

BrightSign's digital signage players power the screens that bring Robert Wilson's video portraits to life for his Louvre exhibition. In these, Lady Gaga takes on the personality of some of the most celebrated paintings on display at the museum.

The designer, Stage director and artist, Robert Wilson, has held an exhibition at the Louvre Museum in Paris entitled "Living Rooms" and where he tries to highlight his avant-garde vision of art. An exhibition in which Lady Gaga becomes the protagonist of a series of video-portraits where classic art is fused with the most innovative techniques.

Portraits that come to life are on display on the walls of the Parisian museum, where the pop singer replaces the characters of famous paintings such as Mademoiselle Caroline Riviere, portrayed in 1805 by Jean Auguste Dominque Ingres, The death of Marat, the head of St. John the Baptist painted on 1507 by Andrea Solari or a Japanese-inspired portrait showing Lady Gaga tied up and suspended in the air. Wilson uses the recreation of Solari's painting to capture and superimpose different effects and transparencies on small screens.

For the staging of this exhibition, which has been open since last November 2013 and will close its doors this weekend, Robert Wilson has had the help of the company Dissident Industries. In different rooms of the Louvre, screens have been installed where these video-portraits are shown that come to life and capture the attention of visitors, as is the case of the large 'painting' placed in the Sala de la Maquette where Lady Gaga, dressed in Caroline Riviere's empire costume cries, Open and close your eyes, while a bird in the distance crosses the painting.

It is a recreation in which the digital signage multimedia players of BrightSign have played an important role, since they are in charge of powering these screens. This exhibition draws attention to the juxtaposition between modern artistic techniques and classical works of art, giving rise to a provocative interpretation that blurs the boundaries between traditional art and modern pop culture.

To carry out this project, the following have been used: 17 BrightSign XD230 digital signage media players that power the LCD and plasma displays throughout the museum and provide video of 50 minutes with the compositions made of the portraits, a process that is repeated in a loop continuously during the hours when the museum is open.

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