Mediapro creates an immersive audiovisual experience for the museum of the Brazilian Football Confederation

The CBF Experience, that will open its doors next year 14 July, offers visitors a space to immerse themselves in the hundred years of brazilian football history. A museum that Mediapro has equipped with the most innovative audiovisual technology.

The Brazilian Football Confederation has inaugurated its new museum in Rio de Janeiro, the CBF Experience, An environment that highlights its hundred years of history and in which the most advanced audiovisual technology has been used by the hand of Mediapro Exhibitions, division of the Mediapro Group specialized in the creation of exhibition and museum projects, which has been responsible for its design and production.

The CBF Experience has a space of 1.500 square meters of exhibition space where information and emotion are combined with the use of multimedia resources, Innovative design and contemporary language. The museum aims to become a must-see not only for Brazilian fans but for all those who visit Rio de Janeiro on the occasion of the World Cup 2014 and the Olympic Games of 2016. This will be the first museum of its kind in a world reference country in football and with more than 30 millions of people who play this sport.

The central nucleus of the museum is a space dedicated to the 5 World Cups won by the Brazilian National Team (1958, 1962, 1970, 1994 and 2002) and welcomes, In addition, more than 190 trophies won throughout the 100 years of history of the CBF.

The museum space, created by Mediapro, is divided into six major areas dedicated to the CBF and its values, The sports history of the Brazilian National Team, the trophy room with the five World Cups, The "rollers" (The fans of the Canarinya National Team), the world icon that the yellow shirt has become and the presence of the Brazilian team in the world.

Combining the intensive use of new technologies with a multitude of historical objects, Visitors will be able to relive the history of the Brazilian National Team, Enjoy images and sound documents and immerse yourself in the magic of football. Fans can, For example, Listen to the narrations of the matches played by the Brazilian National Team from 1919 or consult a ball from the interactive world, where you can find all the information of the more than a thousand matches that the selection has played around the world.

The CBF Experience Museum, which has been inaugurated by its president José Marín, and Jaume Roures of Mediapro will be open to the public next 14 June.

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