Eikonos performs a spectacular 3D mapping projection for the 50th anniversary of Pronovias

The firm Pronovias wanted to celebrate its fifty years as a manufacturer of wedding dresses with a staging based on a spectacular projection of 3D mapping, made by the specialist Eikonos Audiovisual Services, and in the parade of his new designs in the Italian Pavilion of Barcelona, in Monjuïc, before more than 2.000 people.

With the title 'The factory of dreams of Pronovias', this well-known manufacturer of wedding and party dresses has wanted to celebrate its fiftieth anniversary as a reference in this sector with a spectacular parade of its designs that was combined with a staging based on the technology of projection of mapping in 3D, of which they could enjoy more of 2.000 people in the Italian Pavilion of Barcelona, in Monjuïc.

The specialist in audiovisual events and equipment rental Eikonos Audiovisual Services was in charge of projecting and controlling the 3D mapping on a scenography of the recreation of the new 'flagship store' of Pronovias a in Seville.

On the façade, of 24,5 meters wide and 17 high, built in wood with methacrylate windows, archive images of previous parades of this wedding dress firm were projected, with clear allusions and elements dedicated to love. Thanks to the 3D mapping technique, Eikonos added additional dimensions to the projection, optical illusions and movement to previously static backgrounds, that next to audio and lighting, created an audiovisual narrative capable of transmitting the essence of Pronovias to the attendees of the event.

For the elaboration of the mapping, Eikonos made a dual projection with two projectors HDQ-2K40 of the Belgian firm ship, with a luminosity of 40.000 lumens and 2K resolution, controlled with the Watchout system 5 of Dataton for synchronization, which allowed to shoot the different funds that had been created.

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