Orad and MUV develop Bird to offer interactive capability on any surface of a studio

Interactive capability on any surface is what the new Bird interactive device offers, developed by Orad and MUV, for TV presenters to improve display graphics and live analysis in the studio.

Suppliers Pray, specialist in transmission of 3D graphics in real time, and MUV, Israeli startup of portable interactive solutions for 3D motion detection, have added their expertise to create a small interactive device, called Bird, What, placed on the TV presenter's finger, Turn any surface into an interactive display.

Specially developed to streamline the display of graphics or live analysis in the studio, This interactive device allows the presenter to move freely around the set, rotate, Sizing, move, Drag and highlight graphics on any surface.

MUV tracking technology, that professionals will be able to meet at the Orad stand at IBC 2014, is able to identify the direction in which the presenter points, as well as which surfaces are relevant and how much pressure you are exerting, Etc. Data from this device is transmitted to Orad's interact system., presenting corresponding graphs on the surface. For example, The presenter can drag any image to any of the walls of the studio or highlight a certain object on the videowall.

As Avi Sharir explains, CEO and President of Orad, "This innovative solution opens the doors to broadcasters interested in converting any type of surface into an interactive surface.. In addition, as the sensors are located on the presenter's finger, It can be placed anywhere in the study, instead of having to stand in front of the interactive screen itself".

For Rami Parham, CEO and founder of MUV, "This unique solution will set a new standard for broadcasters to present their content in a futuristic way and with minimal adaptations of current studios.. Once the presenter can easily interact with the holographic content located around them, A new ecosystem of interactive content is created".

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