Venezuela Exterior Bank is committed to digital signage with a centralized dynamic information system

Digital Signage is the Imvinet centralized system that provides the dynamic contents in real time to the digital screens that the Venezuelan External Bank has installed to improve the relationship with its employees and customers.

With a wide network of branches distributed throughout Venezuela, Banco Outdo, Financial information, etc.

To address this project, Those responsible for Banco Exterior required a solution that managed the contents shown on the screens through a central server, With continuous system operation and programming of the segmented information in schedules and audience profile, as well as low maintenance.

This digital signage and content management technology should also offer scalability, with the objective of deploying the digital communication network in all the agencies that this entity has distributed by Venezuela in a second stage, without this investment being able to modify your business model, and have the supplier “as a technological partner that offers its solutions as a long -term service and not as a purchase project”, according to those responsible.

In this process, The External Bank has selected the digital signaling integrator Imvinet, Digital Signage Integrator in Venezuela, which initiated the implementation in the corporate building of the Digital Signage application, A centralized system that nourishes digital screens with dynamic content, Interactive and intelligent in real time, last August.

Imvinet is responsible for materializing ideas and meeting the requirements of the bank communication department to create audiovisual content and develop animations. The channel management is carried out jointly by the bank and IMVINET in order to maximize the effectiveness of the system.

As a complement to the digital communication channel, An intelligent musical thread system has also been deployed, interacting with digital screens when the contents have no audio, and that silence when they have sound.

In a second stage, The project contemplates the deployment of information digital screens in all branches that Banco Exterior has in Venezuela.

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