Kazan Arena installs an Artixium LED perimeter system for dynamic advertising

The installation has been carried out with the P10 Hydrogen Sport system, specially constructed in aluminum to cover the surface of 216 square meters of the stadium pitch, with a total of 211 units, With Pixel Pich 10 mm and a brightness of up to 5.500 Nits.

In addition to the capital and largest city of the Republic of Tatarstan (Russia), Kazan is strongly linked to the world of sport, both for being chosen years ago as the 'Capital of Sport of Russia' and for hosting numerous world championships in its stadium, such as Fencing in 2014 and the Swimming in 2015, in addition to the fact that it will host the World Rhythmic Gymnastics Championships 2017 and the FIFA World Cup in 2018.

Kazan Arena is a modern facility that on the occasion of the new world championships that it will host in the coming years continues to be renovated. One of its latest projects in this regard has been the installation of a perimeter LED system of Artixium, Franco-Dutch company dedicated to the manufacture of giant Led screens in Shenzhen (China).

For this project, the following have been installed 211 P10 Hydrogen Sport units, a customized perimeter system built in aluminum especially to cover the 216 square meters of this stadium.

Each unit, from 1.280x800mm, It has a 10mm Pixel Pich to offer a brightness of 5.000 to 5.500 Nits, since on some occasions the stadium uses the 80 or 100% of its capacity.

This Outdoor Led Perimeter System for Football, IP65 certified, has already been tested in real conditions at the Russian Championship football matches in front of the thousands of fans who have come to the Kazan Arena, with the capacity to 45.105 Seated spectators.

"The P10 Hydrogen Sport system is delivering excellent results at the stadium and other special events held there. In addition, It has perfectly withstood the extreme weather conditions of the area, such as rain, snow and temperatures of -10º C, running smoothly and even with a space of -40º C as a critical point, since it is IP65 certified", explains the sales manager for Russia and Eastern Europe for Artixium Led Display.

The installation of this system serves a dual purpose, since this system was designed with some modifications in its upper part so that in the future it will serve as a video wall, "That is to say,, that once it is not used as a perimeter system, The product can be hung and used as a giant screen, as these custom-made hanging hook cabinets can be easily mounted as a video wall", points out this person in charge.

The screens mainly show content from the sponsors depending on the event taking place. For Snezhana Polozova, sales manager for the Eastern European market Artixium and project manager for this installation, "Hydrogen Sport P10 has given the Kazan Arena football pitch a more attractive and modern look, as this installation is proven to offer great visual impact and additional value for sponsors, its promotion and publicity".

In addition to this perimeter system, the managers of Kazan Arena are considering the possibility of investing in another Artixium LED screen to install on the second level of the stadium, between the stands.