Seeketing attends the 4YFN in Barcelona to show its marketing intelligence solution

The objective of this tool is to connect the behavior of online users and offline visitors who walk through airports., shopping malls, Large retailers, Smart cities and transport networks. With it it is possible to know how people behave when they are in a store, How many times do they come, At what time, how long they are, What areas they travel.

The Spanish startup Seeketing has gone to the 4YFN, the meeting of entrepreneurs and investors from the world of mobile innovation held during the GSMA Mobile World Congress (MWC) that is taking place in Barcelona, to publicize your solution that allows you to know how people behave when they are in a store, How many times do they come, At what time, how long they are, What areas they travel.

A tool that is capable of analyzing both the offline and online behavior of customers, as it also analyzes the way people use the app, web, Online store or social networks of the establishment.

This Seeketing solution allows you to send a message in real time to the mobile to those customers who have a certain behavior on the web and / or app and at the physical point of sale.

For example, can send an SMS or whatsapp message when a customer who yesterday was consulting the web, enter or pass by the establishment corresponding to that Internet page. Or you can send a push notification through the app to customers who carry more than 3 minutes waiting to pay at the checkout or going more than twice to the store a month.

This technology has already been tested by brands such as Aena, Inditex, Gentalia, Compumundo, ElGanso, JCDecaux, 014stocking, CalvinKlein, Auxideic, Cushman&Wakfield or The Goose.

"We have been able to demonstrate the advantages for management, Marketing and marketing at airports, Large retailers, shopping malls, transport and cities.... We can reach the mobile of visitors whether they have an app or no app installed, sending them only information relevant to them at the right time and place.", comments Isidoro Pérez, CEO of the company.

Seeketing implements automated marketing intelligence solutions connecting the behavior of online users (web, app) and offline visitors, that walk through airports, shopping malls, Large retailers, Smart cities and transport networks.

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