Intel Acquires Replay Technologies to Deliver Immersive Viewing at Sporting Events
The multinational processor now owns the freeD format, that allows fans to view replays of 360º and 3D game plays via television and the Internet.
The Israeli company Replay Technologies, specialized in 360º video technology and 3D image repetition through television and Internet with its freeD system, has been acquired by Intel, As announced by the latter in its corporate blog, Not to mention the amount disbursed.
Replay's freeD solution is used to view 360º replays on key plays during sports broadcasts and offer fans a spectacular and detailed view from any point of view, as currently used in the NBA All-Star (watch attached video), which will allow Intel to improve its augmented reality developments for this type of events and consolidate in this market.
For 360º reproduction, Replay uses high-resolution cameras surrounding the stadium and intensive use of computer graphics to give spectators that sense of immersion from any angle during the broadcast of the matches..
As Brian Krzanich has pointed out,, CEO de Intel, "It is another step in the so-called digitalization of sports. We want to go further in the way of consuming and interacting with fans and media than simply broadcasting sporting events offering added value. At the recent All-Star we delivered fans an immersive 3D viewing experience on television and online that gives a glimpse of what's to come.".
specifically, the company used its high-performance computing with the sixth generation of Intel Core and its server technology, to create seamless 3D video processing using twenty-eight UHD cameras distributed around the court and connected to servers, which allowed broadcasters to deliver videos of the main plays in 360º to fans.
From the multinational also specify that "Intel is the owner of the freeD format, And together we can scale to this new category of sports entertainment immersion, What's attractive to leagues, Stadiums, television operators and amateurs", as well as that Replay will continue with the same team, led by its CEO, Roen Yogrev.
[youtube]https://youtu.be/Q-LNA9KlHhw[/youtube]
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