TBWA Spain renews the audiovisual equipment of its headquarters in Madrid with Vitelsa

The project carried out in the main room combines a Full HD projection solution of high luminosity on a large format electric screen with a large Led monitor. The sound is carried out by means of an audio system with digital processor and high-fidelity speakers integrated into the ceiling.

TBWASpain is one of the main communication groups that is at the top of the ranking of Spanish creativity. Provides its clients with differentiating strategic concepts, from the Disruption methodology itself, applied in the implementation of ideas through Disruption Live. According to Forbes magazine, is the only Spanish agency among the 100 best in the world in social media and one of the most Inspirational awards, main digital communication festival in Spain.

The renovation of its corporate headquarters in Madrid has had the collaboration of Vitelsa to provide the main room with a new audiovisual equipment. In this room, the campaigns and advertising content generated by the agency are developed and presented to clients, also hosting the exhibition of the awards received by the company.

Providing a greater multimedia capacity to the room to generate a greater impact on the presentations made was the challenge that Vitelsa I had to face in this project. Following the functional guidelines of TBWASpain, has designed a technological proposal, that combines an advanced solution of Full HD projection of high luminosity on large format electric screen with a Led monitor, of equal resolution and large dimensions to achieve an optimal experience in video communications.

The sound of the room has been entrusted to a high-power audio system with digital processor and high-fidelity speakers integrated into the ceiling, allowing the realization of very dynamic presentations.

The management of multimedia content is carried out thanks to an HD video conversion system, integrated with a room AV signal distribution system that is combined with an AV signal sharing system via wireless link. In this way, multimedia content of different formats can be actively displayed, coming from PC, tablet or other video sources. All this in a simple way and without wiring or pre-installation of applications.

additionally, all the audiovisual devices in the room have been integrated through an HD video switching matrix with the videoconferencing system and HD camera, allowing the establishment of work sessions in real time with the outside that share image of the room and the different multimedia contents presented from it.

last, an automated control system programmed to measure by Vitelsa allows to control from a wireless tablet the audiovisual resources of the room, including lighting control for better visual conditioning.

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