FAN Mallorca Shopping interacts with its visitors in 230 m2 of Led video technology

The new shopping center located in the capital of the Balearic island has made an unprecedented proposal so far in this type of facilities by the hand of the Led specialist&go, with the inauguration of an innovative digital circuit with this technology, Composed of indoor and outdoor screens, with unique and exclusive designs.

Recently opened on the largest island of the Balearic archipelago, The new commercial and leisure space FAN Mallorca Shopping is a project promoted and developed by Carrefour Property, specialized in development, optimization and management of the real estate assets of the Carrefour Group in France, Spain and Italy, and which currently has a heritage of 108 Centers in our country.

The so-called FAN project has focused a large part of its investment on the deployment of the latest technology of Led video, with the creation of several digital supports that have a unique design, Developed exclusively for the center itself under the signature of the specialist LED&go, with a total of 230 m² of this technology deployed in the most strategic areas of the center.

Thanks to this bet, FAN Mallorca Shopping has become a benchmark in audiovisual technological innovation in this type of facilities, where the visitor is the protagonist when interacting with his environment thanks to the Led digital circuit deployed throughout the center, generating a unique visual experience.

The largest of the Led supports, with dimensions of 20.4×6 metre (122,4 m2), It is located on the main entrance façade to the center to welcome visitors. The exterior display has a pixel pich of 16,67 mm with DIP technology and is visible to more than 150 metre.

Distributed by the different areas inside the shopping center have been installed five Tobleronnes Led, an iconic element developed by Led&Go to create a dynamic signage that allows interaction with the client.

With double-sided design, Composed of 3 screens×1 metre (6 m2) located on the roof a 45 degrees and with pixel pich of 3,9 Mm, this support is one of the brand hallmarks of FAN Mallorca.

Another innovative support is located on the side of the elevator that connects the two floors of the shopping center, where an indoor display of 11 m2, pixel pitch of 3,9 Mm, with 704 resolution×1.024Q. In addition, in the fast food area or foodcourt is located another Led support, with dimensions of 5.04×1,92 meters and pixel pitch of 5 Mm. of outdoor technology that welcomes you to the restaurant area.

One of the most striking visual elements installed in FAN Mallorca is an impressive rectangular prism-shaped screen, with five of its six faces covered with Led technology that allow you to project content that achieves a 3D effect, that crowns the inner courtyard of the shopping center.

This unique display, with dimensions of 19 m² and pixel pitch of 3,9 Mm, "represents a technological benchmark in the field of Led and custom design; A reality today possible thanks to the work we develop from the company", point out those responsible for Led&Go in this project.

In this line of spectacular visual design adds an external staircase with Led technology, formed by thirty steps (of 2,24 meters wide each) To compose a video display of 4,8 meters high, with a pixel pitch of 10 Mm, that has been developed exclusively for this shopping center, adapting it to your architectural needs and providing the impact and brand effect that was required.

As they point out from Led&go, the FAN Mallorca Shopping project "symbolizes one of our reference works due to the multitude of factors, as the use of different technologies so that all Led supports adapt to the needs of the client; The customized design of the solutions to achieve a unique visual effect, with an unprecedented proposal in this type of facilities, with a total of 230 m² of Led technology".

In addition to this innovative digital display circuit, This shopping center also has the most complex audio installation made so far in an installation of this type, in which prominent companies in this sector have collaborated, as analyzed by Digital AV Magazine.

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