A spectacular staging with Led technology accompanied the Viña del Mar Festival

Madis has been the company in charge of designing and assembling the scenery for the realization of the event, where more than 2.500 Led modules to configure near 1.300 square meters of screens. Two fundamental elements for the staging were also manufactured, the spiral and the sphere, that brought a renewed image to the whole show.

For a long time 12 years, Madis has been in charge of the scenographic production of the Festival of Viña del Mar, most important musical event in Latin America held in Chile, getting that in each edition it is renewed and presents an increasingly innovative show with the highest technologies.

In the Quinta Vergara, place where the event takes place, more than 2.500 Led modules, which allowed to assemble near 1.300 square meters of screens. Two fundamental elements for the staging were also manufactured, the spiral and the sphere, who managed to deliver a renewed image to the whole show.

The sphere, installed in the center of the stage, is the biggest technological innovation. It is an object that weighs more than 4 tons and measures 4,5 meters high. In addition, has screens, spin maneuvers and more than 50 variable motors that gives you the ability to go up or down in 30 Seconds. In this way, the object can remain on the floor, accompany the artist, rotate 360° or, even, shoot beams of light, thanks to its powerful lighting that transforms it into the energy center of the show.

For its part, the spiral surrounding the sphere seeks to generate a direct connection of energy, making the audience feel that it is part of the show. "It occurred to me to make a spiral that begins where the audience is, Comes, he walks around the stage and goes up to infinity", says the director of Madis and set designer of the Festival, Marcelo Rojas.

This technological element is composed of a gateway of Led screens and digital tapes on the sides that, in addition to traversing the entire contour of the spiral, delivers a pulse and dynamism, marking every detail of the staging and simulating a constant movement.

The visual infrastructure of folkloric and international competitions, were also developed by Madis, where the concept of each song was reflected with visual content, delivering the same feelings that the participating musicians wanted to deliver.

This is the case of the representative of Mexico, participant in the International competition and winner of the silver seagull as best performer, Jass Kings, which referred to these effects that were shown in the more than 1.300 square meters of screens and that enhanced their presentation: "When I composed 'Sky on Fire', I developed the lyrics from a world of fire that I imagined in red tones, yellow and dark. When I saw the visuals I felt that Madis had understood the concept and what he wanted to write. They create an atmosphere of song that makes people enter this world as well.".

As for corporate visual effects, mapped designs were made for each screen according to position and size, that achieves the images are integrated both on stage and in the show, using parts manufactured specifically for each moment.

The visual elements and graphic contents emitted effects in 2D and 3D that with the music and different sensations, Excited, Awakened, motivated and surprised from start to finish the whole public.

For these reasons, the set designer Marcelo Rojas, noted that "We have more and more specialists, laboratories and a good management of technology that allows us to have a sphere of 5 meters high, curved screens, variable engines, system of turns and machines that allow to work with images of up to 7K".

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