MyM installs Showcases in its showcase to inform about the properties

The real estate company has solved its space problems thanks to the interactive solution of digital signage of Movilok, that has been installed in the showcase and allows interaction from the mobile with the contents exposed through a projector.

Movilok has installed its interactive exhibitor solution Showcases in the real estate Menorca and More (Mym). The establishment has been equipped with two promotional windows to the outside, one that integrates a TV screen, in which content about your offer is displayed in a static way, and the other, that incorporates the Showcases technology of Movilok and allows interaction from the mobile with the contents exposed in the window through a projector.

"Our offices are located in the old town of Ciutadella de Menorca, where everything is protected, even the facades of buildings. That has prevented us from having a better showcase or expanding the space available to offer the largest number of properties in our portfolio. With Movilok Showcases, that problem is solved since we can publish or expose our entire portfolio on a rotating basis in a single showcase", explains Saúl Severiche, Commercial Director of MyM.

The interactive digital exhibitor Showcases allows access to the contents of the showcase from the mobile and can download those that are of interest to customers. "A lot more people connect than we could imagine., especially in the summer season since it is when we have visitors from all over Spain and Europe, and are more accustomed to this type of connection. Showcases offers very complete functions that allow you to know statistics", comments Severiche.

For this Menorcan company specialized in the management of the purchase and sale of real estate assets, residential & holiday rentals in Balearic Islands, it is very important to attract the attention of potential customers who need to buy or rent a home.

"We use Showcases as a window to the outside to inform about our portfolio of properties although the idea is also to promote our services since a showcase not only has to serve to sell, but to capture new properties", clarifies Saúl Severiche.

Movilok offers this system as a cloud service through a periodic subscription. Among its main advantages is the ease of use since it works without having to download any application on the mobile connecting to the screen through numerical codes or by reading a QR.

It is compatible with all types of displays, can also be used, as in this case, a projector that adapts to the full size of the glass of the establishment. It also collects statistics of use and consultation.

"The advantages offered by Showcases are many: update, control, renewal of the contents in addition to solving the problems we had of space limitation: It gives us a degree of differentiation from the rest of the companies that operate in the sector in addition to offering a novel and innovative service to our customers".

MyM has plans to extend the benefits of Movilok Showcases to the non-interactive digital signage screen they have, in addition to introducing virtual tours in both showcases.

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