Caixa Montepio carries out its digital transformation process with Altabox

In ten branches of this bank have been installed touch screens of 43 inches for interior and 55 for shop windows. They also have the Kentia CMS to manage advertising and display personalized content.

The banking sector is one in which technology is being applied the most, in which it is betting on new marketing strategies, that must take into account the growing number of communication channels with which consumers interact.

An example of this commitment to technology is the Caixa Económica Montepio Geral, who has counted on Everis Portugal and Altabox for the digital transformation process of your branches.

In ten branches of this bank, Altabox's Kentia software has been installed with which they offer specific content for different consumer targets, taking into account your interests and needs. This content can be adapted to the characteristics of each office if the entity so requires.. Through this system you can manage all types of campaigns with effectiveness and return.

likewise, These branches have touch screens, of 43 inches of interior and 55 showcase. The contents are managed in Altabox through the CMS Kentia, that enables personalized advertising and broadcast management.

With the aim of reducing the perception of customer waiting time in bank branches, Montepio has also installed in its Rua Do Ouro branch, Altabox's BeWin system for shift management.

This system is part of the company's customer guidance solutions focused on improving and optimizing operations at points of sale and customer service.

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