Trison strengthens its position in the digital signage sector with the acquisition of TMM Communication

The Spanish audiovisual and sensory marketing integrator has formalized the acquisition of TMM Communication, specialized in digital signage solutions.

Trison Group, based in La Coruña, formalized the acquisition of the French audiovisual solutions company TMM Communication, that consolidates its position in Europe in the digitalization and audiovisual integration of physical spaces and customer experience.

With more than twenty years of experience in these sectors, Trison has executed to date more than 10.000 Visual systems integration projects, Acoustics and olfactory marketing in retail, automotive, corporate, hospitality in 98 Countries, Under the concept of putting technology at the service of people.

This company, that billed 52 million euros last year, currently has 175 employees and 11 Delegations around the world, and among its clients is the Inditex Group, with all its chains distributed in the world, as well as Tous, Ikea, Sephora, New Balance, Adidas, Real Madrid CF, Etc.

For its part, The French company TMM Communication has more than twenty-five years of activity in the digital signage sector, with the realization of 4.000 Projects in a dozen countries, on customers such as Air France, Avis, Carrefour, BNP Paribas, Etc.

With these references, Trison strengthens its position in the digital signage market, increasing its technological solutions and multimedia content production with the aim of consolidating its growth in the global market.

This is what Alberto Cáceres points out, CEO of the Trison Group: "We incorporated the best French company in its sector with the help of its founder, Michel Baronnier, pioneer in developing in France the digital signage market since the beginning of the years 90. TMM integration comes at a key time for international market growth, that demands a global service in innovation projects, From conceptualization, the development of the technological solution and its maintenance. With this operation we strengthen our position to offer the best service to customers".

Michel Baronnier, president of TMM, He pointed out that "since our inception, in 1992, We were convinced that this market would reach an international dimension and that it would be dominated by companies expert in multiintegration and communication of digital screens. The integration into Grupo Trison will give birth to a new solid global player, Benchmark and very competent in the sector, able to support companies in their innovation projects and large-scale implementations".

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