Borja Janariz, Industry Director Retail & Corporate, explains in this video interview the commitment of Absen for the Led market and its strategy focused on developing small pixel solutions and high resolution. These products are designed for the rental environment, company and retail, Segments that are key for the company.

Borja Janariz from Absen Europe

Absen meets its tenth consecutive year being the number one in Led export. In Europe it has a strong presence and is an important market for the company as highlighted in its attendance at Ise 2019.

Its strategy for this year focuses on presenting products with higher resolution and a smaller pixel.. "LED is growing and has a bright future.. It is replacing LCD and generating new markets. To ISE we have taken our new strategy based on small pixel, with solutions ranging from 0,9 passing through 1,2, 1,5, 2 and 2,5, in sizes up to 220 inches and 4K resolution. These are designed for both rental and corporate or retail, where we are going to do a lot of focus during this year", explains Borja Janariz, Industry Director Retail & corporate of Absen Europe.

Absen ISE 2019

In the last edition of ISE 2019, The company introduced two new technologies that allow it to reduce, even more, the pixel pitch of its Led screens, while ensuring maximum durability.

The first is Integrated Matrix Device (Imd) that allows a new encapsulation system to achieve energy savings of more than 20%, as well as greater hardness, that makes it suitable for all kinds of applications, and a much more real colometry.

The second technology is Common Cathode (cc), A system where energy is applied efficiently and allows "an improved black. Never seen in a Led, Applicable for both retail, rental or corporate".

Absen ISE 2019

With regard to products, its novelties focus on three NPP lines: Aries, CR and Absenicon.

The Aries series incorporates the AX model 1.5, which has a pixel pitch of 1,5 Mm; while the CR series is offered with a pixel pitch of 0,9 mm in its CRo.9 model. These teams offer five times more power than traditional Led screens and consume a 20% less.

Absen ISE 2019

The first is designed to respond to the growing demand for pixel pitch Led screens of less than 2 mm in scenarios and different events. For its part, CR Series has its sights set on the corporate environment and control rooms, as it offers a high level of detail and facilitates critical decision making in sectors that require high precision and security.

last, Absenicon is noteworthy,An all-in-one monitor developed for use in meeting rooms, Events & Conferences. Brighter, better contrast and saturation than the usual projectors and LCD screens in these rooms, This equipment is sold in sizes ranging from 110 at 220 inches and 4K compatibility.

Access to the ISE Special 2019 on Digital AV


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by • 28 feb, 2019
• section: Mega-Desiccated Special DAV, outstanding, FEATURED interview, Digital signage, display, interviews, Events