Beabloo and IED Barcelona will develop projects that unite technology and creativity

Through this agreement, The technology company will digitize the facilities of this Higher School of Design with digital signage, Analytics and Artificial Intelligence.

The technology company Beabloo and the IED Barcelona School of Design have signed a collaboration agreement that will digitize the school with digital signage systems, Analytical solutions and artificial intelligence to reward the talent of the students of this center.

The first collaboration will consist of digitizing an exhibition at the IED Barcelona facilities to show the work of fashion design students, product, graphic, Interiors and transport. A contest in which artificial intelligence will decide the best projects regarding the choice of a traditional jury.

Beabloo's artificial intelligence engine will collect the views and attention span that each one receives and, In addition, autonomously, make a selection of those that generate the most interest, for in a final phase choose the most successful. Additional screens of digital signage of this company will also be used to show real-time data of what is happening and content of interest.

In this sense, from the next 20 from May to 7 of June will be able to see in the lobby of the school the designs, that will be completed with digital screens to show information of the works, as well as evaluate which are the projects that arouse more interest.

This exhibition area will have two zones. In one of them, Some of the projects will be exhibited in showcases, each with a code that the visitor can scan with a reader. Screens located next to the showcases will show information about each job when the associated code is scanned, so that visitors can know, interactively, the details of each job.

The other area will be equipped with digital signage, Equipped with vision sensors, to show all the projects and collect data from the visualizations and the attention time that each one receives. The 7 of June will be rewarded the work that obtains the best results. In addition, the project can also be seen at the IED Madrid school and at the retail & Brand Experience World Congress, event organised by Fira Barcelona at the Gran Vía venue, in which Beabloo participates as a sponsor Gold.

This collaboration, As pointed out by those responsible, demonstrates how schools incorporate the latest technological innovations in the retail sector to train future professionals with the tools and knowledge necessary to revolutionize the market.

This and other proposals can be known in the tour of the Retail Safari, An initiative that emerged within the framework of this event, that will be held on 28 and 29 of this month May. It is a guided tour of a series of spaces in Barcelona that are successfully applying the latest technological trends and positioning the city as a hubin which innovative projects proliferate. The school will be a stop on the tour, becoming a meeting point to publicize a disruptive project.

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