Ocean installs a full-motion, large-format display at Kensington Arcade

Configured in landscape format, measures 5.5×2 meters and is located at the exit of the shopping center, opposite High Street Kensington tube station, through which they pass an average of 12 millions of people a year.

Ocean Outdoor has expanded its premium London portfolio with the launch of a large-format full-motion digital display from Kensington.

Configured in landscape format, Measures 5,5 meters wide by two meters high and is located at the exit of the shopping center Kensington Arcade (London), opposite High Street Kensington tube station, through which they pass an average of 12 millions of people a year. Arcade is owned by Ashby Capital and currently houses 16 retail stores and various offices.

This facility joins Ocean's English national network, The Grid, made up of 32 screens located in London and eight others in different cities in the United Kingdom, giving advertisers access to more than 15 millions of people in carefully selected areas.

“This is a new premium DooH location with luxury audiences, Long dwell times and a high percentage of people who say they are impulse buyers (56%). It's an opportunity to connect luxury brands with London's most attractive audience.", comments Richard Malton, Ocean Marketing Director.

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