The renovation and digitalisation project of this commercial facility, located in the centre of Bilbao, stands out for its four impressive Led screens in banner format.

Located in the centre of Bilbao, the Zubiarte Shopping Centre it is surrounded by emblematic buildings of the city such as the Guggenheim Museum and the Iberdrola Tower, which has completed a profound renovation, with new circulation areas, Brands, Children's area, etc.

In this process, The digitalisation of this space has been a priority to offer a different and attractive commercial image. With this objective, The centre's managers have decided to energise its corridors with the solutions of the specialist in visual systems LED&Go.

The project to create this special atmosphere is based on four indoor LED screens, covering a total area of 40.25m2, located near one of the entrances to welcome all visitors to the mall, in which pleasant welcome images are shown, Store Information, as well as the services offered by this facility.

The four LED screens installed in banner format have a pixel pitch of 3.9mm and their dimensions are 7.23m2 / 15,25m2/ 7,5m2 and 10.5m2. One of the characteristics of these media is that it is possible to manage the contents of the four screens as if they were a single one, playing the contents with a total resolution of 10,304×256 pixels.

However, screens are not the only element of digitalisation that has been incorporated into the Zubiarte shopping centre, in which a system based on gesture recognition through Kinect has also been installed to encourage user interaction with screens.


    Be Sociable, Share!

You liked this article?

Subscribe to our Feed And you won't miss a thing.

Other articles about ,
By • 7 Oct, 2019
• Section: Case Studies, OUTSTANDING, FEATURED Case Study, Digital signage, Display, Dynamic advertising