D'strict creates the spectacular dynamic visual content for Nexen's headquarters in Korea

The branding action carried out by this creative agency has not left anyone indifferent, not only because of the many curious people who crowd the entrance to its offices in Seoul, but for a video that has conquered for its innovation, Dynamism and creativity.

The multinational Nexen, Tire manufacturer based in Yangsan and Seoul (South Korea), has carried out an impactful branding action or branding without having to promote any product using a huge video wall and creative and dynamic content that has gone viral all over the world.

Technological innovation and visual art combine spectacularly in the agency's content d'strict shown on the large Led video wall, of 30 meters wide by 7 meters high, presiding over the lobby of the Nexen building in Seoul.

The dynamic content that runs on this large pixel pitch Led video wall is a loop of custom creatives created by d'stric for this company, Like a virtual waterfall, A colorful tornado that transforms and creates incredible figures.

Added to this are colorful images and effects, together with three-dimensional moving videos that envelop the space around and behind the screen, even the space next to the elevator, enveloping everyone who passes through the lobby.