DAS Audio opens an office in Germany under the direction of Arne Deterts

The Spanish manufacturer of professional sound systems DAS Audio has opened its new subsidiary in Germany, that will lead Arne Deterts and start operating from the next 1 June.

Based in Troisdorf, near Bonn, DAS Audio GmbH will be in charge of managing the business process, marketing and customer service of the Spanish professional audio company in Germany, under the direction of the CEO and partner Arne Deterts, aiming to take the Spanish brand to a new level.

DAS Audio, celebrating this year its 50 anniversary, has not had a significant presence on the German market in recent years for various reasons. However, has already achieved successes with its subsidiaries in the United States, South America and Asia, so the opening of the German subsidiary is another step to strengthen its presence in the European market in the future.

DAS Audio has a wide range of products for the retail sector, tours and facilities, as well as for retail. In addition to an acoustic engineering and development department, mechanical and electronic, the Valencia plant, where the headquarters is, it also has its own facilities for the development and production of transducers and, with very few exceptions, carries out all the production in its own company.

Arne Deterts has been responsible for the German subsidiary of a group of Italian speaker manufacturers for more than twenty years, the last eight as CEO, until the end of 2020 had to leave his post as part of a restructuring plan.

As Deterts explains, “if after twenty years of successful activity they tell you that they will no longer need you in the future, it's bitter and you need some time to digest something like that. After this time, I looked forward and began to think about where I could bring my experience, contacts and knowledge, and I ran into DAS Audio relatively soon, not knowing much about them. The more I dealt with them, the more I was excited. I look forward to meeting the challenge and I am grateful for the trust you have placed in me.”.

for Manuel Peris, CEO of DAS Audio Group, “in these difficult times for society at large, and especially for our sector, we continue to bet heavily on being close to our customers and users with different strategic financing plans, Guarantees, training and inventories. After more than thirty years traveling to Germany and being a global company, with subsidiaries on all continents, this country was a pending issue and we are excited to start this project with Arne”.

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