ISE Live & online: ten keys to Barcelona's live and virtual event

There are many reasons to wait with anticipation ISE Live & online, that will take place next 1 and 2 June. It will be the first physical event of this event since last February and also face-to-face to be held this year in Fira Barcelona Gran Via.

Attendees will be able to visit the Catalan Innovation Zone and the AV Experience Zone, exhibitors' stands, participate live in the master conferences, the round tables and the presentations of ISE Main Stage (main scenario), as well as enjoy numerous opportunities to network and reconnect with the AV community.

Ten reasons to get excited:

1 Live in Barcelona and online:

Paving the way for the future – A roadmap to success from the main stage. An intense program of live and digital content curated with TNW, Avixa, Cedia and ise exhibitors and partners to provide the professional with tools to get out of the pandemic, mixing live action from Barcelona with the agenda of ISE Digital (access to the program here).

2 Live in Barcelona:

AV Experience Zone (in partnership with Avixa). The attendees of the contest will be able to witness the presentations of practical cases of AV integrators in Spanish, discussion boards, networking events, customer testimonials and talks about new trends.

In this environment, professionals working in the commercial sectors, enterprise, education and hospitality will be able to discover the latest technologies and solutions offered by the AV industry.

Places are limited and pre-registration is required in this link.

3 Live in Barcelona:

Catalan Innovation Zone (in partnership with He agreed). This agency of the Government of Catalonia for the competitiveness of companies hosts an area dedicated to show some of the main companies and technologies in the region.

4 Live in Barcelona:

Exhibition space, the area where attendees can explore the ISE fair with the exhibiting brands, including UDE, Nexmosphere, Ampio, Infinitus, West Telco, Alfalite, ship, Equipson, ic audio, Lumotubo, Waapiti and Jetbuilt.

5 Live in Barcelona:

Speakers in Spanish:

'Digital transformation for technology companies’, with Marc Vidal (1 June), considered as one of the most influential figures of the digital economy of Spain and specialist in digital transformation and industry 4.0.

'Long Live Retail’, with Dr.. Maria Callis Bañeres (2 June), specialist in design strategy and business retail and president of the Retail Design Institute Spain, who will address in his presentation why we must take the step from 'omnichannel to phygital experience'. Among the case studies are those of Ikea, Barça and Made.

6 Live in Barcelona and online:

Round tables coordinated by TNW that will be broadcast live to the main stage screens and include:

– 1 June: 'Marketing tactics in an online world’, with Rebecca Roth, social media specialist and image coordinator of the Goddard Space Flight Centre fish trap, and Genia Shipova, marketing director of Daily Motion, who will talk about digital marketing tactics.

– 2 June: 'What is your purpose?', with Alice K. Steenland, director of sustainability at Dassault Systèmes, who will join other experts for this knowledge sharing on how to position the brand and service in a post-pandemic world.

7 Live in Barcelona and online:

Startup Nation: the agency Acció partners with ISE and TNW to produce three sessions throughout the two days of the contest on the main stage, highlighting the next Catalan entrepreneurial talent from the business sectors of smart cities, gaming and XR. A must for investors.

8 Live in Barcelona:

Audiovisual Cluster of Catalonia: this association will present three sessions on the main stage during the two days of the fair. the 1 June, at 10:20H, 'Big light shows’ highlight the work of studios such as Moment Factory, Onionlab and Absolute Minority.

The presentations in Spanish will be dedicated to an update of AV technology in Spanish universities (2 from June to 10:20H), and recent achievements in the live events sector (2 from June to 10:40H).

9 Live in Barcelona and online:

ISE business intermediation service, available to users through the app Acció b2match, the B2B intermediation service programming tool bridges distances by connecting people and companies with specific products or services.

Pre-scheduled meetings, of 30 minutes long, can be held in person with ISE Live & Online Barcelona (1-2 June) or online (3- 4 June).

10 Live in Barcelona:

ISE networking event. To end the first day attendees are invited to join this networking event in person, sponsored by Acció. In addition there will be live entertainment from Barcelona Cool Covers Band, celebrating the #BackToLive while attendees get to know and connect with the AV community.

Visitors will also be able to see the highlights of the event ISE Digital (1 and 2 June), that will be broadcast on the main stage screens during the two days.

From the organization send the message of 'Join ISE to look to the future as an industry'. Registration is free, quick and simple, and can be booked already in this link.

Other articles on Action, Avixa, Cedia, Fira de Barcelona, ISE Live2021, ISE2021, TNW