Stage Audio Works brings digital signage to foschini's new store

In the new store, What Foschini has opened at Canal Walk shopping centre in Cape Town, digital signage is encouraged from two screens Led large format Pixel Plus Xcell-I Lite of Stage Audio Works and two processors Novastar TB6.

The Foschini Group (TFG) dedicates its activity to the retail sale of clothing. Listed on the South Africa Stock Exchange and headquartered in Cape Town. recently, has opened a new store in the mall Walk Channel, located in this city, and to improve the customer experience has installed two led screens of digital signage of large format Pixel Plus from Stage Audio Works. These computers, that are installed in each of the entries, have been supplied and installed by the integrator AVT.

In collaboration with the integrator, two screens were specified Pixel Plus Xcell-I Lite with a pixel pitch P4, and measures of 3,2 meters wide by 1,95 high each, thus adapted to location and visibility. He also custom designed and manufactured the mounting brackets for the wall.

The goal of these displays is to clearly communicate the clothing line and brand image, and thus attract traffic to the store. With TFG's philosophy of improving the user experience, this visual attraction was a necessity.

To complete the installation in the new Foschini store, AVT supplied two Led processors Novastar TB6 and media players for signal processing and fluid control of the display of high-definition content.

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