Unilumin's Led technology is integrated into Chengdu's 'Madison Square Garden'

To the so-called 'Madison Square Garden' of Chengdu, Unilumin has provided more than 1.100 m2 of screen in cube format, perimeter, scoreboard and media for outdoor advertising media.

In Wenjiang District, the Jinqiang Cultural and Sports Center Basketball Gymnasium is being built (Jinqiang Cultural & Sports Centre Basketball Gymnasium), also known as the 'Madison Square Garden' of Chengdu (capital of Sichuan Province). A building of 40.000 square meters and capacity for 14.000 people who seek to promote the development of sport. It will be the first NBA-level professional basketball court in the area and will serve as the sichuan Jinqiang team's home court to host CBA games..

Unilumin Sports ha participado activamente en la construcción de estas instalaciones deportivas y ha proporcionado más de 1.100 m2 of screen in cube format, perimeter, scoreboard and as media for outdoor advertising media.

Jinqiang Cultural and Sports Center Basketball Gymnasium consists of a large stadium, a business center and an auxiliary facility of almost 140.000 m2. A sports complex that will serve for the celebration of cultural events, Sports, tourist and commercial.

When it is inaugurated, Jinqiang Cultural & Sports Center Basketball Gymnasium will support the CBA gaming system and work with Shanghai Mercedes Benz Arena and Beijing Cadillac Center in terms of professional gaming, cultural shows to establish the Chinese ecosystem of three sports service complexes. It will help Chengdu develop a mountain of sports and cultural industry, and to become a characteristic landmark of functional zones for the sports and culture industry in Chengdu and western China in general.

Based on the design concept of the whale breaking the waves, Jinqiang Cultural and Sports Center Basketball Gymnasium features an architectural form that simulates the blue whale breaking the waves. Outside the place, the outdoor advertising media screen of 300 m2 is designed as ‘the striking eyes of the blue whale’. Normally, the screen will serve as a support for the disclosure of information, advertising, event relay, and, In addition, and help with your business development.

Unilumin solutions can be seen throughout the sports complex. An ultra-large cube-shaped configuration with a 250 square meters, a circular length of 40 meters and a height of 6,5 metre. Thanks to the installation of the suspension, can provide live HD images of games, ensuring that the entire audience can have a panoramic view of the events.

The two-level perimeter circular screen of one 500 m2 surrounds all spectator seats. When the place is put into operation, the display will serve as an important interactive medium for sponsor advertising, the release of information and the interaction of the audience. Create an immersive atmosphere for the audience and athletes, and will provide a new impetus for improving the quality of events and the functioning of the venue.

On the other hand, Unilumin Sports has built two scoring screens of more than 100 square meters for this place. Through an accurate, real-time presentation of time and scoring, game information and event data, these screens will help the audience to better participate in the games and enjoy the sporting spectacle.

Unilumin Sports has provided a complete solution for the venue. Based on the company's Led display products and integrated control system, the solution adopts technical means such as signal control, image processing and content display. Combine video playback, live streaming and interaction systems.

The integrated control of the cube screen and the perimeter has been carried out, as well as the scorecard, the live event broadcast system, the intelligent light control system and the sound reinforcement system, improving the venue and quality of event operation in a highly digital and intelligent manner.

In combination with Unilumin Sports optical display technology, Jinqiang Cultural & Sports Center Basketball Gymnasium will become an important international center that integrates sporting events, large-scale leisure and entertainment in Southwest China.

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