Restaurant chain O'Leary's manages its network of screens with AMX SVSI

The chain has provided each establishment with an AV solution, integrated by decoders and control systems AMX SVSI to control the dozens of TV screens that are installed.

To provide each location with an ideal solution to control the dozens of screens, O'Leary's hired the Swedish AV integration company Effektgruppen AB to equip each installation with encoders, series decoders and control systems AMX SVSI N2400.

Effektgruppen AB has equipped several O'Leary's restaurants in Europe and Asia with networked AV solutions AMX SVSI to control the dozens of TV screens that each establishment has.

O'Learys is a Swedish restaurant chain with operations in Europe and Asia. Each establishment has a large number of screens, that constantly broadcast a variety of sporting events.

In this way, restaurants provide a sports bar experience, American style, where customers can watch the game of their choice while having dinner and having fun with their friends playing darts and bowling.
In the 25 years since O'Leary's opened its first store in Gothenburg, new franchises have been added in places like Singapore, China and the United Arab Emirates.

AMX N2400 Distribution

To provide each location with an ideal solution to control the dozens of screens, O'Leary's contracted Swedish AV integration company Effektgruppen AB to equip each facility with encoders, AMX SVSI N2400 Series Decoders and Control Systems.

"For a medium-sized place, there are usually at least 40 to 50 screens", Explains Jörgen Olsson, Project Sales Specialist at Effektgruppen AB. "The general idea is that customers can always see one or two screens.. The challenge is to make sure everyone has one in sight.. We calculate your positioning, taking into account where each client sits, the size of the screen, Etc. If you want to ensure a good viewing experience, a lot of TVs are needed".

To distribute high-quality video and audio to so many screens, Effektgruppen selected AMX N2400 series encoders and decoders.

When using JPEG2000 encoding, N2400 Series solutions deliver cinematic-quality video with 4K resolution and speed of 60 fps with subframe latency. HDMI support 2.0, HDCP 2.2 and HDR enables end users to harness the full potential of their source and display devices.

For O'Learys, scalability is a big concern. As the concept of sports bar grows in popularity around the world, the chain wanted to be able to respond to the increase in demand and quickly launch new establishments.

Effektgruppen's use of AMX SVSI is driven, partly, for the need for a standards-compliant video over IP control system that can scale efficiently when franchises expand.

"We used matrix switches in the past., that become complicated when you handle so many screens", olsson explains. "Another factor is that these bars tend to become very popular., and it's not uncommon for franchise owners to expand after a year or two. We needed something that was easy to reconfigure.. For O'Learys, AMX just made sense, particularly from a cost perspective".

N2400 Series Encoders and Decoders, that work on standard networks of 1 Gbps and only require POE+ power, provide the 4K60 solution 4:4:4 more scalable.

"In the past, we would travel to the bar and help with the installation ourselves.", olsson clarifies. "Now, we simply set up the system in our offices and then send it to the client, where it can be installed by a local partner. SVSI uses standard Ethernet cables, that all electricians are familiar with, which makes everything so much easier.".

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