RoboAds advances in digital signage with its first mobile advertising robot

Designated RA-200, the mobile advertising robot with AI of RoboAds, equipped with three 55" 4K displays, takes digital signage applications, indoors and outdoors, to a new level to interact with the audience.

During your participation in the technology conference Leap 2022, recently held in Riyadh (Saudi Arabia), RoboAds, Palo Alto-based AI robotics startup (California – USA), has presented RA-200, the world's first mobile digital advertising robot so far.

RA-200 is a second-generation autonomous robot oriented to the indoor and outdoor digital signage market, equipped with three 55" screens and 4K resolution, that allows you to interact with the audience and increase the impact of the commercial experience.

So he explains Faysal ElChamaa, CEO and founder of RoboAds, in the press release: "RA-200 has been designed to increase brand awareness, precise guidance and customer involvement, which are the central elements of digital signage advertising, offering a unique ability to attract attention and interact with specific audiences".

Programmed to roam freely, RA-200 integrates a camera that allows the operator to monitor in real time and remotely the activity of this autonomous robot, as well as starting a live video call on a single screen or using all three simultaneously.

RA-200 also has dual smart mobility indoors and outdoors, so it can be used for different applications and varied environments, as in corporate events, Fairs, conferences, shopping malls and public spaces in general.

The robot can navigate by itself and learn its environment, with a continuous usage time of nine hours (charging is done in five hours), for which it has automatic obstacle recognition, real-time route planning and driving, with 5G connectivity, LTE/WiFi and Bluetooth.

RoboAds has integrated into RA-200 an artificial intelligence software application that is used to detect the age and gender of users, based on online facial analysis, when they interact with the robot, that automatically starts playing ads based on the target audience.

For robot content management, the company has an advanced CMS that allows you to control, easily preview and send real-time videos from anywhere in the world to one or more robots with one click from a screen.

"These are exciting times for RoboAds," Faysal ElChamaa said in the statement.. RA-200 is an important milestone in the rapid development of our company. After bringing together top talent in AI technology and robotics, we have managed to create unprecedented solutions for the digital signage industry, opening up new and revolutionary opportunities".

RoboAds also developed an innovative range of mobile telepresence robots to inform of anti-COVID and social distancing rules. (more data in Digital AV), equipped with four screens, Speakers, Microphones, scanner and video call system.

Other articles on Leap2022, RoboAds