Sony resumes its annual tour of Iberia with the new range of Bravia televisions

After two years of events in online format, Sony celebrates its annual tour of various cities of the Iberian Peninsula to present its new range of Bravia televisions, together with audio and photography equipment.

The company has counted for this tour with the presence of its spokespersons in Spain, how Alberto Ayala, director of Sony Iberia; Albert Gràcia, marketing director; Diana Marcovici, TV marketing manager; Joan Bayes, V&S marketing manager; Júlia Garcés, DI marketing, E Hiro Kanazawa, training manager.

During the tour, the company has shown several of its star ranges on televisions, whose managers have stressed that in the Spanish market have been sold a 58% more OLED TVs in the last fiscal year, with respect to the previous one.

Attendees have also been able to know in detail the model Bravia XR Master series A95K, which incorporates the new panel QD-OLED and offers a wider color palette thanks to the processor Cognitive Processor XR, that reproduces shadows and natural tones more attractive to the human eye, with vivid colors and realistic textures at any brightness level.

For its part, the range Bravia XR Master series A90K stands out for combining the OLED panels of the brand and XR OLED Contrast Pro to enhance color and contrast in bright areas. This translates into deep blacks and intense shine., with detailed images thanks again to the Cognitive XR processor.

With TVs Bravia XR X95K, users can precisely control the Mini Led backlight next-generation Sony thanks to exclusive technology XR Backlight Master Drive with cognitive XR processor.

The X90K/X93K and X94K series are examples of how with the Full Array Led Sony can control the backlight in different areas of the screen to recreate more realistic images, in which very bright and other dark areas coexist simultaneously.

All these Bravia ranges also integrate the 'perfect for PlayStation 5' technology, specifically designed to deliver an immersive gaming experience with the manufacturer's latest generation of consoles.

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