Vidiv: platform where you can share emotions and celebrate events
Created in the wake of the pandemic, Vidiv, business division of Visual MS, allows its users to hold events and transmit sensations in a bidirectional way in real time, measuring audience engagement and interaction.
This platform has been created to celebrate multitudinous events online and hybrid. As he explains Alfonso Gutierrez, CEO of Vidiv, "Connecting with our colleagues has always been a maxim and, from the pandemic, was lost. We used existing videoconferencing technologies that did not allow us to feel them," explains Gutiérrez.. It was like making TV: we saw them but we didn't feel them.".
To this end,, this company, catalogued on three occasions as Best place to work, started the development of a platform in SaAS format that would allow share emotions and celebrate events business and entertainment multitudinous. Vidiv offers capacity to gather from ten to one hundred thousand or infinite participants: all have their place in the space where the event is held, called the sand.
This term, point from the company, is extracted from the ancient Roman colosseum, where the great events of the classical era were forged. "And it's in this sand, now digital, –that of the XXI century- where users can share laughs, Applause, approval, as well as criticism or discontent".
the sand is able to see, listen, feel and vibrate with the participation of all speakers or users, who in turn can get real-time response, as well as knowing what the audience is liking or not at that time; a novelty the latter that makes it possible to measure the participation and interaction of the public, segment it, Integrate, Etc.
Next Generation Funds
The interest aroused by the Vidiv platform has been such that a couple of months ago it was selected as one of the best technology-based projects that were presented to the Neotec initiative, organized by the public business entity CDTI, dependent in turn on the Ministry of Science and Innovation.
Out of a total of 570 projects, only 125 from all over Spain benefited from these grants aimed at promoting the creation and consolidation of new technology-based companies in Spain. Of them, in Galicia there are five projects, Vidiv being one of them, of which the evaluators have highlighted both the business plan and the market need for this solution, in addition to the internationalization strategy.
"CDTI's commitment to Vidiv is excellent news., a company that is among the ten youngest to receive this subsidy", says Gutierrez.
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