Panasonic undertakes with AV Digital World its project in the 3D digital world

In its first phase, Panasonic AV Digital World will have two digital environments: corporate and education, and TV & Broadcast, where visitors will have access to a virtual studio and a conference room to meet and interact with the products.

With the 3D platform new generation AV Digital World you just filed Panasonic, the company enters the digital world so that, with a single click, stakeholders discover and experiment with their audiovisual solutions for corporate and educational sectors, as well as television & Broadcast, in a new way.

In this first phase, visitors will have access to a virtual studio and a conference room to explore digitally and interact with products company, in addition to seeing how they work together in two environments cited.

subsequently, virtual environments will also be incorporated for live events and sports, and other professional sectors will be added later, interactive products and formats.

"This new generation platform allows visitors to enter a new audiovisual digital world," he explains. Anna Arkatova, product marketing manager at Panasonic Broadcast & ProAV-. You will be able to experience our ProAV solutions glass-to-glass and interact with our latest technologies. It's an exciting first step, in a move towards the metaverse for our B2B solutions".

The AV Digital World platform uses advanced technologies to help you get to know and experience Panasonic's ProAV range without having to travel, addressing sustainability and remote work issues.

Visitors can move around the virtual environment to see the company's camera systems and production solutions. Below, can click on an individual product for additional information and a 3D view of it and its features.

AV Digital World will also be complemented by the development of the so-called Virtual demo rooms panasonic, that will allow partners and customers to take control and test their range of ProAV solutions remotely, and that will be launched at the end of this year.

Based in the German city of Wiesbaden, Panasonic Connect Europe began operations on 1 October 2021, creating a new organization focused on business transactions between companies (more data in Digital AV).

With more than four hundred employees and directed by Hiroyuki Nishiuma, its goal is to "contribute to the success of its customers with innovative products and integrated systems and services". All designed to fulfill the company's vision "to change work", contribute to the progress of society and connect with tomorrow".

Panasonic Connect Europe Business Divisions

• Mobile solutions, that helps mobile workers improve productivity thanks to its wide range of rugged Toughbook laptops, professional tablets and mobile devices.
• Media entertainment, formed by Visual system solutions, offering a wide range of high-brightness projectors, as well as high-quality displays, and Broadcast & ProAV, with solutions smart live production of a comprehensive portfolio consisting of PTZ and system cameras, camcorder, the Kairos IT/IP platform, switchers and robotic solutions commonly used for live event capture, sports production, television and xR studios.
• Business and industry solutions, for tailor-made, retail-focused technology solutions, logistics and manufacturing, for which the company uses its unique Gemba process innovation approach, with the aim of improving day by day the operational efficiency of their businesses and their user experience.
• Factory solutions Europe, that contributes to making smart factories a reality thanks to a wide range of automated electronic manufacturing solutions, robot systems and welding and software solutions engineering.

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