Mvix adds an audio function to its digital signage CMS

Cloud software Mvix CMS has an 'audio ads' feature, based on a machine learning algorithm, providing a communication solution for emergency alerts, in-store promotions or internal communication.

Mvix has built-in the function of 'Audio Ads'’ to your software digital signage cloud-based, cms. This module converts the text into a narrative discourse, similar to the human voice.

While digital screens capture a 400 % more views than static, communication through audio is fast, efficient and impactful; especially in cases of advertising promotions and offers for a limited time, share real-time information or transmit emergency warnings.

Audio ads provide time-sensitive information to the audience and are quickly updated simply by text, which will then be played as audio on digital signage displays and audio systems.

Mvix CMS also features more than 40 language and voice options and supports media players of Mvix and BrightSign, as well as computer with Android operating system and Raspberry Pi.

By combining dynamic content and eye-catching audio, customers can spread product information to drive sales, inform students and employees, on procedures for waiting clients and critical warnings for the preservation of lives and property.

“Los anuncios de audio se pueden aprovechar en la mayoría de los entornos físicos para promover la mensajería. Mvix is closing the audiovisual gap to deliver holistic and impactful messages, que se gestionan de forma remota para obtener el máximo retorno de la inversión”, Says Mike Kilian, Executive Vice President.

Application environments for the new feature:

• Retail stores: in-store promotions and advertising, welcome messages, important business updates, emergency alerts.
• Corporate Communications: welcome messages, meeting room management , production ads and metrics, emergency alerts, interactive signage.
• Educational institutions: school ads, emergency audio alerts, cafeteria specials, classroom learning tool.
• Sports stadiums: game updates, special menus, promotional offers, emergency alerts, advertising, contest announcements.
• Health Care Facilities: timeouts, communication with the patient , emergency audio alerts, employee and room schedules.
• Government institutions: emergency alerts, court records, upcoming events or initiatives.

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