Grupo Galceran chooses Led Dream for Under Armour's AV equipment

As a technology partner of Galceran Group, Led Dream has been responsible for the supply and installation of Led screens, monitors and structures for the first store in Barcelona of this fashion and sporting goods brand.

Located in the mall Westfield The Machinist, one of the most visited in Barcelona, the first own store of the American company Under Armour marks the consolidation strategy of this sports fashion firm in the Spanish market.

With a surface of 450 m2, the brand has had the help of Galceran Group, distributor specialized in retail and global brands, that has had its technological partner Led Dream for supply, installation and integration of Led screens, professional monitors and the necessary structures.

specifically, the store has two indoor Led screens, from 1.5×2,5 meters and pixel pitch 2.6 Mm, located behind the box and in a part of the store, displaying information and images of new product launches and other interactive brand content, to enhance the user experience.

In addition, two professional monitors have been installed at the counter of the store 43 inches and 4K resolution, of the model Lg UH5F-H, in which images are also broadcast and integrated with speakers to play audiovisual content that captures the attention of buyers.

This project at Under Armour, point from Led Dream, "it joins others made in the commercial retail environment with Grupo Galceran, as in the launch of the first store of the GAP brand in Barcelona, among others".

Other articles on Centro comercial Westfield La Maquinista, Galceran Group, Led Dream, Lg