ISE relies on BK Johannessen the opening speech of its edition 2023

The commercial director of Unreal Engine en Epic Games, BK Johannessen, will focus his keynote address on Ise 2023 on how the gaming industry is driving content creation in systems integration.

BK Johannessen, Commercial Director of Unreal Engine for broadcast and live events in Epic Games, has been confirmed as the keynote speaker of the edition 2023 of Integrated Systems Europe (Ise), the world's leading trade fair for AV and system integration to take place in the 31 from January to 3 February in Fira Barcelona – Gran Via.

With the title of All roads lead to real time, Johannessen's keynote address will take place on Tuesday, 31 January at 17:15H in the conference room CC4.1.

In a context where different industries are adopting the technology of vReal-time isualization, Johannessen will analyse how the Content Creators They are using the innovations of the games industry to apply them to their projects, From virtual production broadcast studios to real-time graphics for media and entertainment, live events, Etc.

As you pointed out Mike Blackman, CEO of Integrated Systems Events, "We are delighted to have BK Johannessen as our speaker. Keynote. As audiences, Customers and consumers return to something resembling a normal life, We are seeing huge demand for content for digital signage, live events, videowalls, Art & Advertising & Virtual & Virtual Reality Experiences. The work of creators using Unreal Engine around the world is truly extraordinary and we can't wait to know more about it.. It is an unmissable session in Barcelona".

BK Johannessen brings a deep understanding of the needs of media creators, with extensive international experience in the software and media industries.

He has worked with top broadcasters on all continents, helping them realize their creative visions to create engaging content. In ISE 2023, Johannessen to highlight the importance of content creation in the systems integration ecosystem.

Developed by Epic Games, Unreal Engine is an advanced tool for 3D creation real-time used for game development, the creation of television and film content, the production of live events, Architectural and automotive visualization, Training and simulation, among other applications.

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