'Imagine Picasso' offers an immersive experience with Image Totale technology

The projection, for which eighty HD video projectors are used Panasonic, is synchronized with multichannel music, via FO links for AV signals, respecting the integrity of the original works of art of the artist from Malaga.

Coinciding with the commemoration of the 50th anniversary of the death of Pablo Picasso, The exhibition Imagine Picasso gathers up to the 10 April 2023 More than two hundred works by the artist from Malaga in the enclosure in the space 5.1 of Ifema Madrid.

Authorized by the Picasso Administration and after his successful tour of Lyon (France); Quebec and Vancouver (Canada), Atlanta and San Francisco (Us.), the exhibition in Spain has been presented by Sold Out, with the production of the French company EncoreExpo Creatives Expositions, which holds the exclusive worldwide license for Picasso's digital exhibition, which offers a complete overview of the work of this artist, from your blue and pink periods, to cubism, Surrealism and its stage of maturity.

This immersive experience follows the same design in its tour of all cities, created by Annabelle Mauger and Julien Baron, In collaboration with the contemporary art historian Androula Michael, expert in the work of Picasso, and the architect Rudy Ricciotti, since Picasso is the only modern artist whose works are classified as national heritage and cannot be borrowed.

That is why this exhibition invites you to immerse yourself in the artist's work through technology. Image Totale, An original concept of immersive exhibition created by Albert Pécy in 1977, currently developed by his granddaughter Annabelle Mauger, with the scenography of the architect Rudy Ricciotti.

Under this concept, Visitors can see the Two hundred selected works of Picasso in a large-scale format that are projected on vertical modules, horizontal and oblique origamis created by Ricciotti, that reach up to 10 meters high, as well as on the walls and on the floor.

The projection, for which they are used eighty HD video projectors of Panasonic, is synchronized with Multichannel music, through FO links for video and audio signals, with a process of warping that respects the integrity of the original works of art of the artist from Malaga.

Visitors can tour and enjoy this digital exhibition in a personalized way to immerse themselves in the artist's imaginary, "which reproduces the works following Precise colorimetry measurements with a sense of absolute clarity as the vision is enlarged, allowing the viewer to see up close the smallest detail of each brushstroke", explain from Imagine Picasso.

The technique of warping Adapts the surface to the projected image, respecting their integrity to enhance the works of art, while the technique of mapping focuses on adapting the image to the surface.

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