Concept International starts operations in Spain with Pablo Entrena at the helm

The German distributor Concept International, Specialized in hardware for digital signage, videowall Led and other devices and solutions has started operations in Spain, market in which Pablo Entrena will be responsible for business development.

Founded in Munich in 2004 to represent hardware manufacturers without a European subsidiary, Concept International has become the European distributor and service center for several manufacturers, Overcoming legal barriers, Managing certifications, providing extended warranty, attendance, Storage and Local Marketing, among other services.

This hardware value-added distributor in Germany has recently started operations in Spain, market in which it will market solutions and products of companies such as Intel, Giada, DT Research, Ledman and AirServer, through resellers and system integrators, except in the hospital environment, where the company's IT department usually acts as a systems integrator.

Concept International's product portfolio includes mobile devices, how tablets and laptops High strength for service, Maintenance and manufacturing in heavy industries such as mining; Products of digital signage As breeders (Android, Windows, Linux) and Led videowall for indoor and outdoor use, as well as Certified Medical Devices, as an all-in-one PC, medical tablets and PCs for healthcare points and hospitals.

To accelerate expansion in the Spanish territory, Concept will focus especially on the supply of exclusive technology for digital signage solutions and store equipment, as preconfigured players, Easy to deploy, and low-consumption Led systems that include management software.

In addition, Concept will introduce state-of-the-art hardware to new distributors in Spain under the Future brand (FutureLed, FuturePAD), Added to this is a 'comprehensive service package' to facilitate the work of system integrators in the implementation of technology on a large scale.

With the aim of ensuring a successful market launch, Pablo Trains (on the right in the image) has been appointed head of business development for Concept International's operations in Spain, who brings his experience in the sector, In addition to a five-year relationship, the German distributor, where he started working on the introduction in the country of different products for industrial automation and mobile devices.

"We see great potential in Spain; It's a very big market, with 52 million inhabitants, he said. Mike Finckh, CEO of Concept (on the left in the image)-. According to the latest reports prepared by Interactive Advertising Bureau (IAB), The digital signage sector expects a growth of 9,1% in 2023, of which we want to be part. We have placed our trust in Pablo Entrena to help us expand our company here, since it has a good track record in the AV sector".

In addition to showing his satisfaction because Concept expands its operations to Spain, Pablo Trains, new distributor BDM, "I see a promising future for the company in this region for several reasons.. The digital signage sector will have substantial growth in the coming years. Sales in Spain of Giada brand products are lower compared to France and Germany, So there's a lot of potential here.".

Another aspect highlighted by Entrena to boost the company's activity is that "the fair Ise has moved to the Spanish market, what has become a country with a great future for Concept. Our goal is to step up and attract up to ten system integrators willing to grow massively through our partnership.. We have had an average rate of annual growth of more than 25% in Germany in the last fifteen years and we plan to replicate it in Spain".

Other articles on AirServer, Concept International, DT Research, Future Led, Giada, Intel, Interactive Advertising Bureau-IAB, LEDMAN