Genelec celebrates its 45th anniversary in the audio market with a world tour
called Genelec 45 World Tour, The great global event to commemorate their 45 years in the market, combine demonstrations of your study monitors with a program of learning and listening experiences, with an important musical collaboration.
As they point out from the company, "Genelec 45 World Tour Bring Audio Pros, Creators and audiophiles a unique opportunity to experience the beauty and power of truthful sound, wherever I am".
The axis of this tour is the series Genelec | Experience of events premium, which includes listening sessions in the international network of Experience Centers manufacturer's (more data in Digital AV), complemented by virtual and hybrid events, with local partners and at some of the traditional media fairs.
"The Genelec | Experience will not only provide customers with the opportunity to hear the latest on our studio monitors, it will also allow them to experience and learn about a wide range of stereo and immersive systems in a controlled critical listening environment.", explains the manufacturer's statement.
For those who cannot attend the Genelec in person | Experience, The company will also use its digital channels to generate a program of webinars, Tutorials, Master classes and informal sessions to share knowledge this year.
At the same time, Your new Genelec virtual showroom will allow customers in the professional segments of AV integration and home applications to instantly access resources and information of their developments in a unique and visually attractive interactive virtual reality environment.
In addition, The Loan Campaign Create with Genelec will continue in selected countries to help audio professionals, Music creatives and educators to experiment with their technology in the comfort of their own environment.
The final element of this tour is the global musical collaboration Genelec | Harmony Tracks, which encourages greater participation of users in the celebrations of the 45 Manufacturer's anniversary inviting them to send "a piece of music using their own style, A unique sound and local culture to create a new, powerful and unifying composition of international musical harmony".
The winner of this contest will be presented with a pair of monitors Genelec 8330A, and for each song sent to it the company will donate money to Music Fund, Institution that collects musical instruments, repairs them and gives them a new life by donating them to music schools and socio-artistic projects in Europe and to countries and conflict zones around the world..
Genelec will also encourage local partners to get involved in this project with the aim of collecting and redistributing 45 Different types of instruments, to celebrate the musical diversity of the different cultures of the world.
"During the last few years 45 Years we have generated a legacy as a company, But none of this would have been possible without our customers. Siamäk Naghian, CEO of Genelec-. We want to use this anniversary to look to the future, empower and celebrate people who create and love sound and music.".
Naghian emphasizes that "our passion for perfecting sound is shared by all professionals and creators who rely on Genelec technology every day.. By inspiring each other we consistently push the industry forward, And that's something that's really worth celebrating.".
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