Large Outdoor Advertising Screen manages the digital circuit Skyled Las Setas
This new digital circuit consists of five large format DOOH digital screens, located in different points of the central space of The Mushrooms in Seville, whose commercial exploitation is carried out Large Outdoor Advertising Screen.
Rated as the world's largest wooden structure to date, The unique space The Mushrooms of Seville, located in the kilometer zero of the old town of the Andalusian capital, has inaugurated the new DOOH digital circuit called Skyled Mushrooms.
The specialist Large Outdoor Advertising Screen is responsible for the advertising exploitation of this new outdoor commercial digital circuit of Las Setas, which has become one of the great tourist attractions of the city and in which numerous events are held (more data in Digital AV).
The new Skyled Las Setas circuit consists of five Led digital screens large format located in different strategic points of this space, in which one of 30 m2 that has been installed in one of the pillars of this wooden structure, visible from the Plaza de la Encarnación, and that collects the traffic of the street Image.
To this circuit DOHH are added two Led display screens, a digital column that offers a high-quality image in 360º and a mupi, that have been located in the main accesses of Las Setas.
As he points out Marta Rodriguez, general director of Large Screen Outdoor Advertising, "This digitization of the Las Setas space in Seville provides another point of modernity at a visual level, But it also makes it a strategic place in the city where to impact a Target very attractive for brands".
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• section: Case studies, outstanding, HIGHLIGHTED Case Study, Digital signage, display, Dynamic advertising