SNA Displays creates artistic digital arches for an office building

At the entrance that leads to the elevator area, two screens have been installed SNA Displays Bold, that have a pixel pitch of 2,5 Mm. Combined process more than 4,7 millions of pixels.

SNA Displays has manufactured and installed two Bold Led Screens for the lobby of a building located on Metropark's corporate campus in Iselin (New Jersey). These wrap around the entrance to the elevator area, Creating artistic digital arches for staff and visitors.

The office building is owned by the commercial real estate services and investment firm CBRE and Avison Young was in charge of providing the services of general contractor.

Led screens, that have a pixel pitch of 2,5 Mm, wrap around the entrance to the elevator area to create artistic digital arches.

One of them measures 2.4×9 meters and features a slight concave radius that matches the interior architecture of the lobby. Its resolution is 990×3.600 Pixels, not including the trimming of the ticket. The second digital mural measures approximately 2.4×7,8 metre (990×3.120 Pixels). Combined, Direct view Led screens process more than 4,7 millions of pixels.

The Customer Service Group (CSG) SNA Displays provides services that include display status, uptime monitoring and content management.

CSG sourced digital artwork from the creative studio cFire, that provides relaxing content about nature, as Aquarius-style scenes.

The audio and video specialists Ion Visual Solutions provided the installation services and the architectural firm Kimmerle Newman Architects provided the design services.

Other articles on Avison Young, CBRE, cFire, Ion Visual Solutions, Kimmerle Newman Architects, SNA Displays